Marketing Management Process

Marketing Management is a business discipline which is focused on the practical application of marketing techniques and the management of a firms marketing resources and activities.

Marketing trend is the most of the business units make the production in the anticipation of demand. In these circumstances, if the insist dose not takes place according to the expectations in the fixed period, and then individual efforts are to be made for this. It is clear that the extent to which the sale is more to that extent the working capital cycle will also be speedy and the profitability of the unit also increases. In short, the power of the business unit and long life depend on the sales. In the same way the employment opportunity arises due to growth of the business.

The activity of entire useful services necessary for the business activities increases and as a result the economic development of the country also becomes possible. Thus, the sales activity has a special importance. In the developed countries about 50% and in developing countries about 20 to 40% of employed personals are engaged in marketing activity. So, it is necessary to put special weight age on the marketing management process.

2. Meaning of Marketing Management process: Marketing is not just an advertisement or a process of sales or distribution. Actually, the analysis of market opportunities and formation of marketing strategy are also included in marketing management process.

In a simple definition The process related with the formation of marketing strategy and implementation means marketing management process.

As said by Philip kilter, the marketing process consists of marketing opportunities, researching and selecting target markets designing marketing strategies, planning marketing programmes and organizing, implementing and controlling the market efforts.

Marketing Management process is a part of business activity related to the sale of profitable products in the targeted market. It includes the analysis of business opportunities, selection of targeted market, formation and effective implementation of the marketing strategy.

3 Stages of marketing management process:

Following stages are included in the marketing management process:

[1] Examine marketing opportunities.
[2] Searching and selecting target markets and audience.
[3] Formation of marketing strategy.
[4] Preparation of marketing programme
[5] Implementing and controlling the marketing efforts

Forex Trading With 4xp

Forex trading has become one of the biggest currency trading networks in the world. Millions of people are engaged in forex trading from different parts of the world. Forex trading happens all the time and plays a great role in foreign exchange matters. While forex trading is highly beneficial there are at the same time lots of dangers and insecurities for the amount you are investing. Most of the traders fail in forex because of lack of understanding the concept and lack of trading skills. They do not undergo any proper training and jump into trading only to lose their valuable hard-earned money. The only best way to stay away from such failures is to understand forex trading well and plan every step as properly as accurate as possible. For a trader to be successful in his trading his skills alone is insufficient, the trader should have his trading account with a highly cooperative forex broker that could offer you various assistance with their experience and features. This is most important for every trader.

There are several hundreds of brokers to choose from but you have to spend a lot of time analyzing the best ones out there. Taking all these things into consideration we have made things easier for you. Let us have a look at one such genuine forex trading broker popularly known as 4xp. They provide you with excellent and up-to-date trading services using their latest technology. In 4xp you have to liberty to choose from several account types including demo accounts, classic accounts, ECN accounts and even VIP accounts. Another astounding feature of 4xp forex trading is that they provide you with highly advanced trading platforms such as 4xphone, MetaTrader4, MetaTrader5, 4xp options, 4xp WebTrader and 4XP AutoTrading.

Most importantly in 4xp you can trade Forex, Stocks, Commodities and Indices all from one platform. Some of the features that makes 4xp different is that they provide you with discounted spreads as low as 1 pip. 4xp largely functions on the MetaTrader 4 platform making the experience highly unique and comfortable. 4xp helps you to learn about the current market situations with its daily market analysis programme. Apart from all these wonderful features, 4xp provides you with a bonus of up to30% on your first deposit. These are some unique features that make 4xp stand ahead of the other forex trading brokers. 4xp also provides you a facility of getting into risk free trading for 30 days. As a trader you have to be highly cautious when choosing your broker. You have to take into consideration variety of factors before you could choose your broker for your trading purpose. At the same time you have to undergo sufficient training to make your trading experience a success.

Wide Spread Loan Modification Abuse Avoid Becoming a Victim

With so many people facing foreclosure today, thousands of loan modification companies have emerged offering a financial lifeline. Unfortunately, most demand big upfront fees, are not sufficiently educated in the industry to actually help, and may hurt by wasting valuable time and effort, or many companies (about 75%) are in the business to scam people. As stated by Illinois Attorney General Lisa Madigan–If you are struggling to make your mortgage payments, or if you are facing foreclosure, stay away from anyone who says that they will save your home for money upfront-.

>

Loss Mitigation Specialist C. Thompson Sr (Nationwide Assistance, Clermont, FLA), has determined several tale tale signs of scamming by these companies:

Charges a huge upfront fee- the purpose of the fee is to contact the lender to ask for a loan modification. But, if turned down, only half the fee or none of the fee is returned. In these cases, there should be a money back guarantee.

Will not explain the purpose of the fee- all services should be explained and all questions answered.

Is not interested in your circumstances- may not have your best interest at heart.

Does not stop the foreclosure proceedings during the negotiation.

Will accept the first proposal from the lender, which may not suit your circumstances.

A virtual company-no real office- may not be a real company.

Too good to be true- promises a fantastic interest rate or/and an exact principle reduction amount, without consulting the lender. No promises can be made without negtiating with the lender.

No approval process-An approval process should be the first step in the modification process, before a fee is paid. The process should not include credit qualification, and approval should not be made on the first phone call.

Not a member of the Better Business Bureau.-they are not a leader in the industry.

Fortunately, you can avoid these scams. There are other avenues to pursue if you need assistance with your urgent mortgage problems. Consider a non-profit agency that will assist you without charging a fee, or a real estate licensee and an attorney who will work and allow payment after the work is completed. You can also obtain free advice and consultation for your refinance, loan modification and foreclosure needs through several government agencies:

Hope NOW –

FHA –

California Department of Real Estate –

Making Home Affordable-

The information presented above applies to home refinancing and loan modification abuse. However, if you are seriously looking to improve your finances in general, visit to find out more.

Prerequisites Of Taking Up A Preschool Franchise

Preschools in India are a massive growth sector, full of opportunity, for you and for the wider community. Eurokids India is the number one franchise opportunity in preschools in India and was ranked number four in the annual India Franchise Ranking 2010, so if you want to start a franchise, you want to start a Eurokids franchise.

Obviously, with such a prestigious reputation, and with the crucial care and developmental role of our countrys next generation as our primary focus, our prerequisites for granting a preschool franchise are extremely high. We cannot let the quality slip, for our good name, but especially for the children. Only the best will do, as you can understand.

The most important prerequisite for getting a franchise for a Eurokids India preschool is you need to have a total commitment to help carry forward our ambition of making learning a fun experience for kids. You have to have a passion for early child education and a love of children. There is no point in getting into this industry if you do not have a pastoral love for children and desire to fulfil their education needs.

To start with, you will need to own or rent a space of at least 1500 square feet in a quiet, tranquil and peaceful location. It must be on the ground floor and have an open area adjacent that can be used as an outdoor play area. It must also have independent access, attached toilet facilities and needs to be well ventilated.

You must have between INR 5 10 Lakh minimum, which should be spent on ambience and equipment cost need to start. This will depend on the location of the preschool and the alterations needed to fit it out.

Once you have been accepted as a franchise holder you will undergo an extensive training program that will teach you how to successfully operate a preschool. You and your staff members will also receive ongoing training for the Eurokids curriculum and delivery method.

If you have all this then dont hesitate to give Eurokids India a call today. Together we can educate the next generation.

Not Your Typical Flea Market

Edmonton, AB has a discount market that many do not know about, its called the Super Flea Market and it’s located on 50 Street and Yellowhead Trail. This is not your typical Flea Market, what it is, is a hidden gem for shoppers. Over 70% of the products are brand new. They range from designer clothes, purses and jewelry to toys, shirts, caps and much much more.

As a money saver like many of you, I am always looking for the best deal. Even when I go shopping for groceries, I grab coupons for the products Im buying or will buy the brands that are on sale. Its human nature to do this, everyone does, so dont be afraid to save a buck or two. That is why I go to flea markets on weekends as they have come along way from the garage style environment to basically mini money saver malls.

The Super Flea Market is owned and operated by Marwan Moussa has transformed the old age garage style market to a modern mini money saver mall, chalk full of new products and services. He has 2 locations and each one has its own food court. Talking to John Pottie, manager of the northside Super Flea, he tells me people are lining up to get booths and tables for this place. Where do you find that?

I have talked to many of the vendors there and they tell me that they wont leave because the atmosphere is clean and the traffic is steady. This is a good sign for success. There are video game vendors, computer repair shop, cell phone store, coin vendors, these are vendors that you would not regularly see in a Flea Market.

So, my whole point here is, if youre looking to find a great bargain on new products, dont pass up flea markets as they just might surprise you. If you live in Edmonton, AB, Canada or surrounding area, I suggest you stop by on your weekends as you will probably find things your looking for but at a great deal!

Steps to Owning Bank Foreclosure Properties

Owning bank foreclosure properties is a simple process which anyone can undertake without the help of agents or brokers. There are real deals to be made in buying one of these distressed properties as long as the buyer approaches the entire affair with diligence and caution.

The process for buying bank foreclosure properties begins with research. The best place to start is the Internet where there are multitudes of web sites providing listings and information on foreclosures. There are free sites that offer country-wide listings but they are highly susceptible to inaccuracies. Your best bet would be the web sites that charge for subscription. For a small investment you get access to all types of foreclosures all across the country as well as news and studies on the market. You can customize your search in these sites to yield only the properties that suit your needs and buying capability.

Once you have subscribed to a web service offering foreclosure listings and before selecting your main prospects, you need to prequalify for home financing first if you do plan to pay for your purchase in cash. You can go to your bank and submit for a financial assessment to know the kind of loan and the amount you qualify for. You need this pre-approval certificate when you make your offer.

The Value Appraisal

If you have selected the home you would like to purchase you need to get an appraisal of the value of the property or at least the most likely price of the home compared to others like it in the market and the neighborhood. Bank foreclosure properties are typically sold at around 20 to 30 percent less than their market value.

The Offer

A typical offer for a bank owned home comes with good-faith money given upfront which can be around three percent of the purchase price. Your loan pre-qualification document should also be included in your offer. After your offer is accepted the deed of sale is drawn up. Some important matters to take care of at this point are the inspection period and the closing date as this could impact the overall cost of your purchase. The bank will allow an inspection contingency phase where buyers can cancel their purchase based on the inspection results.

Bad Ways to Make Money Fast

Make money fast and easy is always a good reason that motivates many people get online every day. If you are one of them, there are three online money making programs you should keep off. They will cause you to lose a great deal of time. Unfortunately, these programs have sign-up rates very high because they are free to join and sound so attractive.

1. Get paid to read:

‘Get paid to read’ programs works like this. After you have signed-up “get paid to read” program, you get emails from them. There is a link in those emails. And your job is to click on that link to visit advertiser’s website. You have to wait for 60 seconds or so before your account gets deposited. This sounds pretty good, right?

The fact is that you will hardly get paid from these programs. If you are lucky, you can find out and join legitimate GPTR programs. However, these legitimate programs often pay from 1 cent to 5 cents per email that you have read. That’s why you just get several bucks at the end of a hard working month. If you ask me, I will say that it’s not worth your time.

2. Get paid to surf:

This works like ‘get paid to read’ programs. You surf websites of advertisers and get paid for that. However, you will also never get paid. So, this type of program is not ideal way for you to make fast money online.

3. Get paid to do surveys:

‘You can make $100 / Day Taking Surveys Online’ or something like that has been advertising on lots of websites out there. There are really companies that pay you a small fee to complete their surveys. However, most of them pay you points or sweepstakes entries instead of cash. In addition, you need to be qualified before doing any surveys. The funny thing is that you will not qualify for most surveys.

So, don’t try to make money fast (MMF) with online surveys anymore because that’s only a time wasting way.

If you really want to MMF, you have to invest some time on reading articles related to how to make money online and how to make fast money. Doing this will help you reap knowledge and experiences of other people as well as realize how to find good and legitimate opportunities in order to make money fast online. If you have concerns with any opportunities, you can look for your answers on google or popular forums.

About the Author: Do you want to know secrets to ? Spend 5 minutes of your time to read article titled at to find your answer.

Learn More About Life Insurance Fraud

Life insurance fraud refers to illegal acts committed by those buying or selling life insurance policies. In-vestopedia defines five different types of buyer life insurance fraud, from accidental suicides to falsifying medical records. Find out more and learn about two of the more famous cases of life insurance fraud.

Types of life insurance buyer fraud

Post-dated life insurance: a policy that is purchased after the death of the insured person but appears to have been issued before their death.

False medical history:Withholding information about existing medical conditions, whether or not you smoke etc constitutes one of the most common types of fraud. Coming clean with your provider might mean that your premiums are more expensive but this cannot outweigh the risk of reduced or rejected claims. It is not uncommon for unscrupulous doctors to falsify medical records on behalf of buyers.

Murder for proceeds: In this instance the insured person (spouse, business partner etc) is murdered for their life insurance cover or a policy is taken out in somebodys name without their knowledge and they are subsequently murdered for the life cover payout.

Lack of insurable interest: Insurable interest stipulates that in order to buy a life insurance policy in somebodys name you have to be able to prove that that persons death would cause you financial distress.

Suicidal accidents: This occurs when a person commits suicide but tries to make it look like an accident in order to ensure that their family can claim their life insurance cover.

Faking death or disability:It is not unheard of for someone to fake either death or disability to claim insur-ance payouts for themselves or their families. People have also created fake identities which have been killed or died with the family claiming life insurance payouts.

Famous cases of life insurance fraud
John Darwin, a British teacher and prison officer died in a canoeing accident in 2002 but was discovered alive and well and arrested five years later. His wife, who had claimed his life insurance payout, said he had been secretly living in their house and the house next door. Both were sentenced to over six years in prison.

In 2008 Helen Golay and Olga Rutterschmidt were convicted of the murders of two homeless men, Paul Vados in 1999 and Kenneth McDavid in 2005. Both murders were staged as hit and run accidents. Multimillion dollar life insurance policies had been taken out on the men by Golay and Rutterschmidt.

IRS Pursues FBAR Foreign Bank Account Reporting of U.S. Taxpayers

Undisclosed Offshore Accounts are being hunted down with FBAR (Foreign Bank Account Reporting) information requests of U.S. Taxpayers suspected of hiding assets in the wake of the UBS AG fallout and IRS Offshore Settlement Initiative.

What is in store for undisclosed account holders?

In 2009, the IRS and U.S. Department of Justice commenced a highly publicized investigation into Swiss bank UBS AG and U.S. account holders who essentially hid their assets from the U.S. Government. However, the investigation did not conclude with UBS. To entice taxpayers to come clean and disclose their foreign assets in exchange for lesser penalties, the IRS instituted the Offshore Settlement Initiative Voluntary Disclosure Program (the Initiative). Although the deadline to participate in the Offshore Settlement Initiative is long gone, it is clear that offshore tax evasion will continue to be a top IRS enforcement priority. Now, what can U.S. taxpayers with undisclosed offshore accounts who did not make the October 15, 2009 Offshore Settlement Initiative deadline expect coming up?

The IRS will be ramping up their Information Document Requests or IDRs targeting offshore bank accounts.Taxpayers may receive a Form 6564, Information Document Request, to obtain necessary books, papers, and other information relevant to the IRS examiner inquiry into the truthfulness of a tax return. The Information Document Request is a proper and structured process for the IRS to request and get information from taxpayers, including information regarding offshore bank accounts. Although not as formal as a subpoena, an IDR carries with it consequences for failure to comply and can lead to further inquiry and possible sanction.

The IRS will focus Information Document Requests on U.S. taxpayers with offshore assets and accounts that failed to disclose these interests to the U.S. government on their Form 1040, U.S. Individual Tax Returns, and file a corresponding Form TD F 90-22.1, Foreign Bank Account Reporting FBAR. If IRS agents discover that a taxpayer has not reported an interest in an offshore account or income accruing on such accounts during the course of an audit, the IRS may impose steep penalties including the greater of $100,000 or 50% of the offshore account balance for willful failure to file an FBAR for each account. These penalties, compounded with interest and fraud penalties, can essentially wipe out the taxpayers foreign assets. Additionally, taxpayers could be subject to criminal prosecution and jail time for tax evasion.

The issues surrounding these IDRs are extremely delicate and should be approached with considerable caution. Taxpayers who have been sent an Information Document Request by the IRS are best served by getting in touch with a tax attorney who is experienced at resolving disputes with the IRS quickly. An attorney can direct the taxpayer how best to answer an Information Document Request and will be able to talk with his attorney the most appropriate course of action. Otherwise the Internal Revenue Service can seek formidable fines and possible criminal prosecution against those U.S. Taxpayers believed to be hiding assets in undisclosed offshore accounts.

Stock Trading Advice For Newbie’s

Are you a beginner stock trader? Most people who just start out trading stocks are turned on by the glitz and the glamour of the lives that these high profile traders live. Don’t be turned on by this because it will hurt your trading abilities. When it comes to stocks the first thing you need to understand is that market research and company analysis isn’t everything. The most important part about trading stocks is that you are aware of what is going on around that company. How many fake trades have you made to date? If you have not made at least 20 fake trades then you really aren’t ready to start trading for real money. There is a difference between trading stocks and investing money in a retirement account which is all stocks. You control your portfolio here and that is why you need to know what it takes to trade successfully. Fake Trades: Fake traders are where you chart on a piece of paper when you make a trade, what the price per share was, how many you bought, when you sold it, what the share was at, and what your profit/loss was. The best part about doing this is you will be able to test out your strategy. Tips for beginners Start small – The first thing you need to understand when you are beginning is that you should start small. Never invest more than you can afford to lose and never invest all your money in one stock. Buy trusted companies – When starting out never buy speculative companies, always buy from companies that have been around for many decades. These companies are more reliable and are much more likely to be around for the next decade. Research – Research is everything. If you don’t do research on the company that you are buying into then you are going in blind. Make sure you know everything there is to know about a company prior to buying the stock. Don’t be greedy – The last thing is that you just can’t be greedy. When investors are greedy they normally lose a lot of money, don’t be like that, take your profits anyway you can get them. Being new isn’t a bad thing, but you need to realize that you don’t know everything and that you will need some .

The author of this post also teaches people how to online. e.